Tech Knowledge Solutions (TKS) has rebranded and is now Lavvi

Marketing Execution Manager

Lavvi is an established SaaS company with deep insurance expertise that’s been delivering financial services software to long-standing clients since 2007

Our flagship life insurance sales distribution platform helps insurance companies find more ways to sell online and maximizes digital distribution by making them easier to do business with. 

With over 14 years’ experience selling insurance online, we combine our tech knowledge with niche experience navigating industry regulations to create effective sales solutions that generate more insurance company revenue. Through our omnichannel sales distribution platform, we help insurance companies reach more people, sell more policies, and safeguard more lives.

The calling

Our purpose is to inspire greatness. In ourselves, and in each other. 

The mission? To deliver technology that empowers people to reach their highest potential.

Our vision is to offer the most user-friendly insurance sales distribution platform on the market. 

About the team

Our marketing team is small but mighty. This past year we’ve focused on establishing a new brand and positioning to bring our new product to market. 

We believe the #1 quality of a successful marketer is empathy. We don’t focus on selling our product and features, rather the benefits and outcome. We believe that when you educate the customer, they will make the best decision – so we assist to buy and seek to deliver maximum value in every interaction. 

Reporting to the Head of Marketing, you’ll be working closely alongside sales, product, business intelligence, and content marketing team members. Together we are working to develop a process-led department with a culture of scientific experimentation.

Opportunities to make an impact

  • Develop a world-class marketing funnel for the organization from the ground up, according to high-level vision — including the implementation of automation tools. 
  • Execute tactics that strategically validate hypotheses on target customers, messaging, and channels. 
  • Lead complex analytics requirements conversations. 
  • Work intimately with sales to deliver industry-leading account-based marketing tactics that convert. 
  • Optimize marketing performance by tracking key metrics across multiple data sources. 
  • Powerfully combine both emotional and rational marketing. 
  • Develop tactical marketing roadmap, with execution timelines and deliverables, that converts and increases the customer lifetime value. 
  • Be willing to experiment to help us stand out in our market. 
  • Become customer-obsessed. 
  • Nurture an ongoing intimate understanding of our products and mission. 

About you

Like us, you are dedicated to reaching your highest potential. 

You’re at your best when you work alongside other top performers. You are one of us: a humble hero is driven to make the world a better place. You meet challenges head-on and inspire others to do the same. 

You are a high achiever who welcomes failure as an opportunity for growth. You engage in healthy striving, which allows you to enjoy the journey as much as the outcome. 

You are naturally inclined to work collaboratively with other teams and departments. 

We know the right attitude is just as important as the right skills, that’s why culture fit is our top priority. To learn more about our culture, values, and what makes a successful Lavvi team member, visit our website.

Your skills and experience 

  • Skilled in digital marketing with strong technical and analytic skills. 
  • Experienced in enterprise B2B and ABM marketing. 
  • Strong understanding of SaaS product marketing. 
  • Proven high-impact team player. 
  • Comfortable with the unknown. 
  • Adaptable and energized by fast-paced environments. 
  • Possess the ability to ideate and execute quickly. 
  • Outstanding written and verbal communication skills. 
  • Experienced using data to perform analysis and make informed decisions. 
  • Results-oriented. 
  • Team and mission-first attitude — willing to play from the bench or step up and lead when the situation requires. 
  • Exceptional planning and prioritization skills. 
  • Self-motivated, self-managed, and high level of ownership. 
  • Nimble learner who tackles problems with experimentation, using successes and failures to inform future decisions. 
  • Thirst for continuous improvement, feedback, and education. 
  • Previous insurance, startup, or B2B SaaS expertise is a strong asset. 
  • Bilingualism (English/​French) is considered an asset. 
  • Undergraduate degree in a related discipline (i.e. journalism, public relations, marketing) plus three to five years’ relevant experience. 

What we offer – your career accelerant 

We provide the environment, challenges, and upskilling that will grow you as a leader or specialist. We attract and retain top talent by helping you springboard to the next stage of your career – whether with us or future opportunities. Our offering includes:

  • Above-average pay. 
  • Opportunity to work alongside top performers. 
  • Creative and flexible compensation packages. 
  • Flexible remote work environment. 
  • A meaningful mission. 
  • Paid training opportunities. 

Location

This position can be remote, hybrid, or working on-site from our local head office. Based in Moncton, NB, we have team members located coast to coast who are ready to welcome you. 

Join us

Work with like-minded top performers. Rise to the challenge and join us today. Superstar candidates need apply at talent@​lavvi.​com.